Wild Folks Creative Contest

#FirstSwing

Capture the magic of your child's first moments with Wild Folks. Every photo tells a story — each month we choose the most wonderful one.

500 PLN

Voucher every month

Time together

Play and joy

Wild Family

Parent community

Every

Entrant rewarded

Why #FirstSwing?

This isn't about the perfect shot. It's about authenticity.

We reward

Each month we choose the best photo. Every entrant joins the Wild Family gallery and receives our thanks.

Share the joy

Preserve those precious childhood moments with your little one forever

Join the community

Connect with other parents and inspire one another in the spirit of nature

How to enter in 3 steps

A simple journey from photo to prize

1

Take a photo

Photograph your child with a Wild Folks product — indoors or outdoors. Capture the joy of play and the magic of the first swings!

2

Add the hashtag

Post the photo on Instagram with #FirstSwing and tag @wildandfolks. Make sure your profile is set to public.

3

Claim your reward

Your photo joins the Wild Family gallery. Each month we pick a winner — a 500 PLN voucher with a personal dedication. Every entrant receives something special from us.

Prizes

Every month brings a fresh chance to win

Winner of the month

500 PLN

A voucher with a personal dedication — to spend on Wild Folks furniture or as a thoughtful gift for loved ones

For every entrant

Wild Family

A feature in the Wild Family gallery, a repost on Instagram, and a surprise gift with your next order

Photo Tips

How to take a brilliant contest photo

Natural light

Shoot in the morning or late afternoon, when the light is soft and warm

Authentic moments

Capture the spontaneous joy and laughter of playtime with Wild Folks

Show the product

Make sure the Wild Folks piece is clearly visible in your photo

Keep it simple

Less is more — focus on the emotions and the product

Get creative

Experiment with angles, perspectives, and composition

Have fun

The most important thing is to enjoy yourselves — genuine happiness is priceless

How it works each month

The cycle repeats every month

1. — throughout the month

Entries open

Submit your #FirstSwing photos throughout the entire calendar month

Last day of the month

Entries close

The final day to submit your photos for the current month

By the 7th of the following month

Winner announced

The best photo of the month, revealed on Instagram and in our newsletter

Within 7 days of the announcement

Prizes delivered

A 500 PLN voucher with a personal dedication for the winner, and a thank-you for everyone

Not this time?

No worries! The next round kicks off on the 1st of the following month.

Frequently asked questions

Everything you need to know about the contest

Any adult residing in the UK or EU who owns a Wild Folks product. One entry per person per month.
Not at all! Any Wild Folks product counts — cocoon, swing, tipi, cushions. Just make sure the product is visible in the photo.
You have two options: post the photo on Instagram with #FirstSwing and tag @wildandfolks, or send it by email to hello@wildfolks.eu with the subject line "FirstSwing Contest".
That's entirely up to you. We encourage creative framing — show the emotion, not necessarily the face.
Our team reviews every entry within 48 working hours. You will receive a message confirming your participation and your reward.
Once approved, your photo will appear in the Wild Family gallery on our website. The best photos are also shared on Instagram @wildandfolks.
Absolutely! You can take part in each monthly round with a different Wild Folks product or an entirely new setup. We love seeing the variety of your world!
The winner is announced on Instagram @wildandfolks and in our newsletter, by the 7th of the following month.

Terms & Conditions of #FirstSwing

Click to expand each section

1. The Promoter: The contest is organised and promoted by the Wild Folks brand. Full legal details of the Promoter can be found in §10 of these Terms.

2. Nature of the Contest: This is a skill-based competition. It is not a lottery, prize draw, or game of chance. Winners are selected solely based on the creativity, emotion, and quality of the submitted photo, evaluated by a Jury.

3. Duration: The contest is continuous and operates in monthly cycles, starting from 1 February 2026, until further notice. Entries are accepted throughout the entire calendar month. Results are announced by the 7th day of the following month.

4. Termination: The Promoter reserves the right to terminate the contest at any time by providing 30 days' notice on the Instagram profile and website. All entries submitted prior to the termination date will be evaluated.
1. Entrant: The contest is open to any adult (Parent/Legal Guardian) residing in the United Kingdom (UK) or the European Union (excluding Italy due to local restrictions).

2. Product Requirement: To enter, you must own a Wild Folks product (e.g., cocoon, swing), which must be visible in the submitted photo.

3. Entry Limit: One person may submit one entry per month. You are welcome to participate again in subsequent months with a different photo.
The mission is simple: capture the emotion of the first (or hundredth!) swing.

STEP 1: TAKE A PHOTO
Take an aesthetic photo of a child (or children) using a Wild Folks product. We are looking for emotions, joy, and that special "wild" atmosphere. Photos may show faces (smiles are welcome!), but if you prefer to maintain anonymity, shots from behind or detailed close-ups are equally wonderful.

STEP 2: SUBMIT YOUR ENTRY (Choose one method)
OPTION A (Instagram): Post the photo on your public profile. In the caption, add the hashtag #FirstSwing and tag @wildandfolks.
OPTION B (E-mail): Send the photo to hello@wildfolks.eu with the subject line "FirstSwing Contest". Please include your Instagram handle in the email (if you have one).

STEP 3: CLAIM YOUR WELCOME GIFT
After we verify your entry (usually within 48h), you will receive a message from us with a welcome gift!
1. Each month, our Jury selects 1 Winning Photo.

2. Evaluation Criteria (Scale 0-30 points):
CREATIVITY (0-10) — Composition, lighting, and the idea behind the shot.
EMOTIONS (0-10) — Does the photo capture the pure joy of childhood?
QUALITY (0-10) — Overall aesthetics and visual appeal ("Wild Aesthetics").

3. The Jury's decision is final and binding.
GUARANTEED REWARD (FOR EVERY VALID ENTRY):
Every participant who submits a valid entry receives:
1. A feature in the "Wild Family" gallery on our website (building our community!).
2. A surprise gift included with the next order.

MAIN PRIZE (1 WINNER PER MONTH):
The author of the best photo of the month receives:
A voucher worth 500 PLN (approx. £100 / €120, depending on the exchange rate) for shopping at Wild Folks, with a personal dedication — also ideal as a gift for loved ones.
The voucher is valid for 12 months and can be used on all products, including sale items.

The estimated maximum value of the prize package is approx. £115 / €135 gross.
1. Announcement: The winner will be announced on Instagram (Stories/Post) and via newsletter by the 7th of the following month.

2. Contact: We will contact the Winner via Instagram DM or email. You have 14 days to confirm acceptance.

3. Delivery: The Voucher (digital code) will be sent electronically within 7 days of confirmation. Fast and eco-friendly!

4. No Response: If the Winner does not respond within 14 days, the prize will be forfeited and awarded to the next runner-up selected by the Jury.
1. Poland: The prize value is exempt from income tax in Poland (under Art. 21 par. 1 item 68 of the PIT Act).

2. UK & EU: Entrants are responsible for any local tax implications. Note for UK Residents: Prizes won in open, skill-based competitions are generally not subject to Income Tax or Capital Gains Tax in the UK.
1. Data Processing: We process your data (Instagram handle, email) solely to run the contest and deliver prizes, in accordance with GDPR/UK GDPR. We do not collect personal data of children.

2. Image Rights (Important): By submitting a photo (via hashtag or email), you declare that you are the author of the photo and that you have the necessary consent (e.g., as a parent/guardian) to publish and share the image of any persons (including children) visible in the photo.

3. Licence: You grant Wild Folks a non-exclusive, royalty-free licence to repost and feature your photo on our channels (Instagram, Facebook, website, newsletter) for contest-related and community-building purposes.

4. You can request the removal of your photo from our gallery at any time by emailing hello@wildfolks.eu.
1. Any complaints regarding the contest can be sent to hello@wildfolks.eu (we respond within 14 days).
2. These Terms & Conditions are governed by Polish law, without prejudice to mandatory consumer protection laws applicable in the entrant's country of residence (e.g., UK Consumer Rights Act).
3. The full text of these Terms is available at: wildfolks.eu/firstswing.
The Contest Promoter and Data Controller is the owner of the Wild Folks brand:

Sówka Design Agata Sówka
ul. Kościuszki 49
07-300 Ostrów Mazowiecka, Poland
Tax ID (NIP): PL7591735701
Contact: hello@wildfolks.eu

Time for #FirstSwing!

Capture the most precious moments of childhood and join Wild Family — a community of parents who value nature and simplicity.

Got questions? Drop us a line at hello@wildfolks.eu